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1977 Oldsmobile Delta 88 proposal (mv160110)

Compared to Oldsmobile’s production B-body, the most obvious difference on this full size proposal are its taillights. Closer in appearance to those Ford used for their 1979 LTD, this Olds was actually photographed long before, on August 15, 1974. The production Delta 88’s lamps were horizontal, however, morphed into cubes, for 1980.

Photo submission by: JohnnyD

1977 Oldsmobile Delta 88 brochure

For comparison, this is a page from the 1977 Oldsmobile brochure that discussed a Delta 88 sedan. Notice the difference in taillights, and even headlights.

To see other pre-production pictures, be sure to visit the Media Vault.