aside postLong before Bravada, Oldsmobile did trucks

Oldsmobile trucks

I present a bit of the murky information surrounding these long extinct breeds.

I didn’t do exhaustive research but was able to determine that Oldsmobile offered, for one year, a pickup based on one of their two model lines. For 1918, the Model 37 was offered not only as a four-door touring or roadster car but also as an all-new pickup truck referred to as the “service wagon.”

Even more interesting, it was a roadster.

1937 Oldsmobile Model 37 Service Wagon pickup

It was priced at $1,195 and came equipped, like the rest of the Model 37 line, with a 177 cubic-inch six-cylinder that produced 40 horsepower. Oddly, this truck was not offered the following year.

However, in late 1918, Oldsmobile introduced a new truck line, with more options.

1919 Oldsmobile Economy Truck adIt was named Economy Truck and standard equipment included a panel van body but could be ordered as a cab/chassis model or as a seat-less chassis that only included the cowl, fenders and windshield. The new models were priced at $1,350, $1,295 and $1,250, respectively.

1919 Oldsmobile Economy Truck

1919 Oldsmobile Economy Truck

The new models were powered by a 224 cubic-inch motor but produced the same horsepower as the Model 37 had. Regardless, the new Economy Truck was popular and in 1919 comprised approximately 17 percent of the company’s sales. From what I could find, that truck line was available in the United States through 1923.

That is the last we would see of Oldsmobile trucks… sort of.
1938 Oldsmobile F-155-H Forward Steer

“We,” meaning here, in America. Other regions of the world continued to be offered Oldsmobile trucks for quite some time, including Australia. The major difference after the Economy Truck was that they were rebadged GMCs, powered by GMC engines.

Above right and below is a 1938 Oldsmobile F-155-H Forward Steer truck.

1938 Oldsmobile F-155-H Forward Steer

Below is a 1938 Oldsmobile C-131 truck.

1938 Oldsmobile C-131 truck

Suddenly, the Bravada seems a little less unorthodox since the brand indeed has trucks in its genes.