I present a bit of the murky information surrounding these long extinct breeds.
I didn’t do exhaustive research but was able to determine that Oldsmobile offered, for one year, a pickup based on one of their two model lines. For 1918, the Model 37 was offered not only as a four-door touring or roadster car but also as an all-new pickup truck referred to as the “service wagon.”
Even more interesting, it was a roadster.
It was priced at $1,195 and came equipped, like the rest of the Model 37 line, with a 177 cubic-inch six-cylinder that produced 40 horsepower. Oddly, this truck was not offered the following year.
However, in late 1918, Oldsmobile introduced a new truck line, with more options.
It was named Economy Truck and standard equipment included a panel van body but could be ordered as a cab/chassis model or as a seat-less chassis that only included the cowl, fenders and windshield. The new models were priced at $1,350, $1,295 and $1,250, respectively.
The new models were powered by a 224 cubic-inch motor but produced the same horsepower as the Model 37 had. Regardless, the new Economy Truck was popular and in 1919 comprised approximately 17 percent of the company’s sales. From what I could find, that truck line was available in the United States through 1923.
That is the last we would see of Oldsmobile trucks… sort of.
“We,” meaning here, in America. Other regions of the world continued to be offered Oldsmobile trucks for quite some time, including Australia. The major difference after the Economy Truck was that they were rebadged GMCs, powered by GMC engines.
Above right and below is a 1938 Oldsmobile F-155-H Forward Steer truck.
Below is a 1938 Oldsmobile C-131 truck.
Suddenly, the Bravada seems a little less unorthodox since the brand indeed has trucks in its genes.